15/02/2026
College of Management and Technology BIs Department
It started with a vision—and the courage to turn it into something bigger. In this inspiring session, Dr. Wael Dessouky, Founding Director of the AAST Entrepreneurship Center, highlighted what truly makes a business model fundable. Step by step, he mapped the journey from refining an idea to attracting investors, showing how strategy, clarity, and value creation transform concepts into funded ventures. A powerful reminder that with the right roadmap, every strong idea has the potential to grow.
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