SHaRe Lab

12/02/2025

New research alert! .research & found valuing & having planned s*x boosts desire & frequency. Visit https://bit.ly/4nBVi9w to read the new paper & watch the video *xy

12/01/2025

New research alert! .research & found valuing & having planned s*x boosts desire & frequency. Visit https://bit.ly/4nBVi9w to read the new paper & watch the video *xy

Check out Dr. Amy Muise + the SHaRe Lab’s video.

11/05/2025

Is spontaneous s*x is ideal? New research from the Sexual Health and Relationships (SHaRe) Lab finds that when people believe planned s*x is satisfying and have planned s*x, they report more s*xual desire and have more s*x than those who don’t, dispelling the myth that spontaneous s*x is always better.

For tips on planning s*x and to read the paper, check out the SHaRe Lab’s website: https://bit.ly/4nBVi9w

Know a friend who could benefit from this information? Share the video with them today.

And let us know what you think about planning s*x in the comments.

Planning s*x isn’t less romantic… *xy

08/12/2020

Researchers say bicultural people face social consequences when changing their behaviour to adapt and navigate different cultural situations.

08/12/2020

New Research led by Alexandria West out today!

Results of our experiments show that when biculturals adapt themselves according to the cultural group they are with--called frame switching--majority Americans see them as inauthentic, trusting and liking them less even as romantic partners.
Coming on the heels of Kamala Harris' nomination for vice president, this research speaks to ongoing barriers between majority Americans and the rapidly growing populations of biracials and biculturals screaming out for representation.

A growing population of biculturals—who identify with at least two cultures—often frame switch, adapting their behavior to their shifting cultural contexts. We ...

07/12/2020

New SHaRe Lab paper: Partners who match in s*xual desire are not more satisfied than partners who are mismatched. Higher desire is associated with s*xual and relationship satisfaction, but there was no effect of matching in desire for satisfaction. The findings suggest that instead of aiming to be congruent in their s*xual desire, partners might aim to successfully navigate their differences.
https://journals.sagepub.com/doi/pdf/10.1177/1948550620926770

03/16/2020

At a time when many people might have unmet social/relational/s*xual needs, our new paper comes out showing that people low in attachment avoidance (those comfortable with closeness) tend to think/fantasize more about past partners when they have unmet needs. Avoidant people (who value independence and are uncomfortable with closeness) did not calibrate their *xualnostalgia based on their need fulfillment.

More broadly, we know that can sometimes help people feel more connected during times when they are socially isolated or lonely.

Romantic relationships help people meet needs for connection and emotional and s*xual fulfillment. In the current research, we investigate an unexplored respons...