19/06/2026
Why do people make the decisions they do? How can behavioural insights help organisations, policymakers, and managers achieve better outcomes?
The Behavioural Science in Management (BSIM) track at IMRC 2026, hosted by the NSE Centre for Behavioral Science in Finance, Economics & Marketing (NSE CBS), aims to foster research that deepens our understanding of human judgment and decision-making. Prof. Anand Kumar Jaiswal, Chairperson of NCE CBS at IIMA, invites papers that apply behavioural science to management challenges across finance, economics, marketing, product design, communication, user research, and other related domains.
Submit your paper to participate in IMRC 2026: https://conference.iima.ac.in/imrc2026/behavioural-science-in-management/