School of Media & Mass Communication - SMC

School of Media & Mass Communication - SMC Official Page of School of Media & Mass Communication (SMC) at Beaconhouse National University, Lahore

Welcome to the official page of the Bnu School of Media and Mass Communication.

09/09/2026

🎬 Storytelling, Frame by Frame

SMC hosted an advanced 3-hour workshop, “Storytelling Frame by Frame,” led by Asad Mughal, where JMC students explored storytelling, camera angles, framing, documentary shooting, and post-production.

Through hands-on exercises, students experimented with different frames and created video assignments, putting storytelling techniques into practice. 🎥

The workshop concluded with Dr. Rabia Noor, HOD JMC, presenting a certificate of appreciation to Asad Mughal for conducting the session.

Faculty Achievement | Prof. Dr. Bushra Hameed ur RehmanThe School of Media & Mass Communication (SMC), Beaconhouse Natio...
07/09/2026

Faculty Achievement | Prof. Dr. Bushra Hameed ur Rehman

The School of Media & Mass Communication (SMC), Beaconhouse National University, proudly acknowledges Prof. Dr. Bushra Hameed ur Rehman, Dean, SMC, for participating as a panelist at Dawn Media Group’s “Act for Nutrition: The Emergency We Can No Longer Ignore” international conference, held on September 2–3, 2026, in Islamabad.

Prof. Dr. Bushra joined Session 10: “Making Nutrition Matter & Communicating for Behaviour Change,” where she shared valuable insights on engaging youth and parents through effective communication and social advocacy.

Her contribution highlighted the vital role of communication in creating awareness and encouraging meaningful behavioural change.

👏 Congratulations, Prof. Dr. Bushra, on this impactful contribution!

We are pleased to share that Dr. Rabia Noor, Head of Journalism & Mass Communication, School of Media & Mass Communicati...
02/09/2026

We are pleased to share that Dr. Rabia Noor, Head of Journalism & Mass Communication, School of Media & Mass Communication, served as External Examiner in the M.Phil Film & Broadcasting Defence at the University of the Punjab.

Her involvement in the academic defence reflects the expertise and academic contribution of SMC faculty beyond the university, contributing to the development and evaluation of research in the field of Film and Broadcasting.

We congratulate Dr. Rabia Noor on this academic engagement and her continued contribution to media education and research.

We are proud to highlight Ms. Saadia Ahmed, Senior Lecturer at the Department of Theatre, Film & TV (TFT), School of Med...
01/09/2026

We are proud to highlight Ms. Saadia Ahmed, Senior Lecturer at the Department of Theatre, Film & TV (TFT), School of Media & Mass Communication, for moderating the insightful panel discussion “Making of Home: Memory, Migration, and New Beginnings” at the National History Museum.

The conversation explored memories of Partition, migration, cultural identity, belonging, and the evolving meaning of home across generations.

Her contribution as a moderator reflects the role of our faculty in facilitating meaningful conversations around culture, history, storytelling, and society.

We congratulate Ms. Saadia Ahmed on being part of this thought-provoking conversation and representing SMC in a meaningful cultural dialogue. 🇵🇰

31/08/2026

Dr. Moeed Yusuf, Vice Chancellor, BNU, Meets with SMC Faculty & Staff ❤️

The Vice Chancellor of Beaconhouse National University met with the faculty and staff of the School of Media & Mass Communication for an insightful session focused on reflecting on the progress and developments of the past year.

The session brought together the Dean, Professor Dr. Bushra H. Rahman, Heads of Departments, faculty members, and staff, who shared their experiences, insights, and suggestions for further strengthening the School.

The Vice Chancellor listened to the concerns and recommendations shared by the team and assured that the discussed areas would be taken into consideration as we continue working towards the growth and development of SMC.

A productive conversation rooted in reflection, collaboration, and a shared vision for the future. ✨

09/08/2026

Strategic Communication Under Pressure | APD-BNU

The Academy for Professional Development (APD), BNU, recently organized an insightful workshop on “Strategic Communication Under Pressure,” led by BNU Vice Chancellor Dr. Moeed Yusuf as the Lead Facilitator, with Dr. Rabia Noor, Head of Journalism & Mass Communication at SMC, serving as one of the key facilitators.

The workshop brought together professionals from diverse industries for practical, hands-on media training. Under Dr. Rabia Noor’s guidance, participants engaged in simulated media scenarios and learned how to communicate strategically, confidently, and effectively when facing high-pressure situations.

A valuable learning experience connecting academic expertise with real-world professional practice. 🎥

An Inspiring Session on Research & Academic Inquiry! ✨We are proud to share that Ms. Werdah Munib, Assistant Professor a...
03/08/2026

An Inspiring Session on Research & Academic Inquiry! ✨

We are proud to share that Ms. Werdah Munib, Assistant Professor at the School of Media & Mass Communication (SMC), Beaconhouse National University, recently led an insightful session on Research Questions, Objectives & Literature Review at BCP A Level Gulberg Campus as part of the iQuest Student Research Fellowship.

iQuest is a specialized university preparation and profile-building initiative by the Beaconhouse College Programme (BCP), designed to equip high school students from Grade 9 to A Levels with the skills and experiences needed to build strong profiles for admission to leading universities worldwide.

During the session, fellows explored how to transform broad ideas into focused research questions, identify meaningful research gaps, and navigate academic literature effectively, essential skills for developing rigorous and impactful research.

We are proud to see our faculty members contributing their expertise to initiatives that empower young learners, nurture curiosity, and inspire the next generation of researchers. 🌟

30/07/2026

The future of media begins with those who dare to dream. 🎓✨

Aspiring students from across Pakistan participated in the Department of Journalism & Mass communication admission test and interviews at the School of Media & Mass Communication, BNU. From written assessments to interactive interviews, applicants had the opportunity to showcase their creativity, critical thinking, communication skills, and passion for media.

A big thank you to everyone who joined us, we wish you the very best for the next stage of your journey!

Although Fall 2026 admissions are now closed, we'd still love to hear from you. If you're interested in joining SMC in the future or have any questions about our programs, send us a DM on Instagram and we'll be happy to guide you.

28/07/2026

⏳ Only 2 days left to apply !

What happens when creativity meets technology? You create stories that matter.

One of our BS Immersive Media students shares the journey behind her Final Year Project, a powerful documentary and VFX short film exploring the story of an intersex individual. It's a glimpse into how our students use animation, VFX, immersive storytelling, and emerging technologies to create meaningful, impactful work.

If you're passionate about creating films, games, animations, VFX, or immersive experiences, this is your chance to turn your ideas into reality.

🎓 Regular Admissions for Fall 2026 close on 29 July.
Don't miss your opportunity!

🌐 Apply now at www.bnu.edu.pk

27/07/2026

⏳ Only 3 days left to apply !

Still wondering why you should choose BS Journalism & Media Studies at SMC, BNU?

Hear it from Fatima Zahra, who recently returned from an international exchange program in Türkiye, as she shares three reasons why this program has transformed her academic journey and opened doors to incredible opportunities.

🎓 Regular Admissions for Fall 2026 close on 29 July.

Don't miss your chance to become part of the next generation of journalists, storytellers, and media professionals.

🌐 Apply now at www.bnu.edu.pk

Address

Beaconhouse National University, Tarogil Campus, 13 Km Off Thokar Niazbeg/Raiwind Road
Lahore
54400

Opening Hours

Monday 09:00 - 17:00
Tuesday 09:00 - 17:00
Wednesday 09:00 - 17:00
Thursday 09:00 - 17:00
Friday 09:00 - 17:00

Telephone

04238100156

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