Mark H. McCormack Department of Sport Management

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United States
Amherst, MA
Mark H. McCormack Department of Sport Management

An internationally recognized Sport Management Program housed in the Isenberg School of Management In 2010 we renamed our program in honor of Mark H.

We are proud of our more than 40 year history as an innovative educator in the sport management industry. We are among only a handful of sport management programs based in a professional business school and our curriculum values theory and experiential industry experience in equal measure. Further, our faculty are internationally recognized for their cutting-edge research and industry experience.

We consider ourselves the business school for sports business. Upon graduation, our students join an extended professional family of over 6,000 McCormack alumni. Representing every sector and stratum of the sport management industry, they offer their fellow graduates and current McCormack students unparalleled career networking, industry intelligence, and internship/job placements. McCormack, the founder of IMG, the industry’s leading sport, entertainment, and media agency. We house the Mark H. McCormack archive, a one-of-a-kind repository that chronicles four decades of milestones in the sport management industry. Like our namesake, we have continued to learn much from that ground-breaking past. Be it research or teaching, we are driven and inspired through continuous innovation in the sport industry.

06/26/2026

McCormack on the Move! Announcing: Niveda Vigraham MS '23 - Deputy Manager - Sports IPs - The Times of India

Congrats Niveda!

06/25/2026

McCormack on the Move! Announcing: Gianna Verna '25, Account Manager - Membership Services - Washington Spirit

Congrats and best of luck in this new role, Gianna!

06/23/2026

Congratulations to friend of McCormack Brian Burke, on his induction into the Hockey Hall of Fame!

Burke is a former NHL general manager, executive, and president of hockey operations and former executive director of the PWHL. Burke was a guest of McCormack in December 2025, in conversation with NHL commissioner and executive-in-residence Gary Bettman. Burke also visited with the UMass Hockey team and McCormack student leaders.

Brian will be inducted in November in the Builder category. The 2026 HOF Class includes Patrice Bergeron, Carey Price, Pekka Rinne, Keith Tkachuk, and Cindy Curley in the Player category.

Congrats Brian!

06/22/2026

Ring the Bell! Announcing Erica Simpson '26 MBA/MS - Local Marketing Specialist - House of Sport Annapolis - Dick's Sporting Goods

Congrats Erica! Best of luck in this new role close to home. We're of you

06/18/2026

Kudos to recently retired Professor Steve McKelvey on his induction into the Western Massachusetts Baseball Hall of Fame, recognizing his longtime contributions to the game as a league marketing executive, baseball agent with DiaMMond Management Group and chief architect of the McCormack Department‘s unparalleled student pipeline into MLB front office careers.

Among those attending McKelvey’s induction were (L to R): Brad Baker, Jim Masteralexis, Mike Lunardelli, Isenberg faculty members Rod Warnick, Brett Albert, Emily Must, Will Norton, and former major leaguers and DMG clients Chad Paronto (UMass ’98), Peter Bergeron and Jake Fishman, standing behind Lisa Masteralexis.

06/17/2026

McCormack on the Move! Announcing: Sarah Dupuis '22 MBA/MS - Manager, Brand Management - Live Nation Canada

Congrats Sarah!

06/16/2026

McCormack on the Move! Announcing: Ryan Rosenblum '23 - Manager, Inside Sales - Washington Commanders

Congrats on the promotion, Ryan!

06/15/2026

McCormack x in Puerto Rico 🇵🇷

Highlights of the Conference:
- Dr. Nicole Melton won the Joy DeSensi Award for Inclusive Excellence
- Current faculty member Dr. Ajhanai Keaton and previous PhD student Dr. Lauren Hindman both received NASSM Research Fellows
- Dr. Matt Katz introduced Dr. Bob Heere as the Zeigler Award Winner (highest award given).
- McCormack PhD students Keegan Dalal, Shiling Lin, Will Park and Jake Quinton presented

and congrats to all our award winners!

06/12/2026

McCormack Reunion! At this week's Brand Innovation Summit in Chicago, alumni Melcolm Ruffin '13, Diana Camarillo MBA/MS '23 and Jibrael Harrell '25 were able to catch up. of each of you!

06/11/2026

Ring the Bell! Announcing: Emma Ryan '26 - Inside Sales Representative - Chicago Fire FC

Congrats Emma! Best of luck in Chicago and in this new role

Address

121 Presidents Drive
Amherst, MA
01003

Telephone

+14135450441

Website

https://www.isenberg.umass.edu/programs/undergraduate/on-campus/admissions

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