SMART Lab, Scripps College of Communication

SMART Lab, Scripps College of Communication The official page of Social Media Analytics Research Team (SMART) Lab, Scripps College OU

The aim of the SMART Lab is to provide innovative spaces for research collaborations across disciplines. Furthermore, the lab provides the technical support necessary for students, faculty, and staff to conduct analytics research. The mission of SMART Lab is to promote advanced research and analyses on the emerging big data challenges, through academic collaboration, industry-academia linkages, an

d innovation. The Social Media Analytics Research Team (SMART) Lab is an initiative of Ohio University’s Scripps College of Communication, to foster and advance research in social media analytics. The SMART Lab offers quality education and training in data sciences and communication, providing an opportunity for graduate and undergraduate students to hone their technical and creative skills with analytics especially in the context of social media. The SMART Lab serves as an innovative and creative space for undergraduate and graduate students, and faculty to undertake cutting-edge research that helps better understand contemporary issues using data tools.

A viral Instagram account showing a young woman seemingly “time travelling” through history has captivated millions onli...
05/19/2026

A viral Instagram account showing a young woman seemingly “time travelling” through history has captivated millions online.

In this fascinating report, Sky News science and technology editor Tom Clarke uncovers the creator behind the phenomenon and reveals how a single individual is using the powerful new Chinese AI video model, Seedance 2.0, to generate hyper-realistic and emotionally compelling historical scenes that blur the line between fiction and reality.

A viral Instagram account, which appears to show a young woman “time travelling” through history, has racked up millions of views online. Sky's science and t...

05/06/2026
SMART Lab at the AI Summit 2026! 🚀 Pushing boundaries, asking bold questions, and turning research into real impact. Thi...
05/05/2026

SMART Lab at the AI Summit 2026! 🚀 Pushing boundaries, asking bold questions, and turning research into real impact. This is what we do. 💚🖤

The SMART Lab , Data Analytics & AI Summit 2026 was electric ⚡ Our researchers took the stage and brought their A-game —...
05/04/2026

The SMART Lab , Data Analytics & AI Summit 2026 was electric ⚡ Our researchers took the stage and brought their A-game — from framing institutional crises on YouTube to unpacking the numbers behind social media influence. This is what data-driven scholarship looks like in action. 🎓📊
ResearchExpo CommunicationResearch

05/02/2026

Our vision is crystal clear: research must deliver impact.

At the SMART Lab, we advance rigorous computational and quantitative analysis grounded in solid data and strong theoretical foundations.

Through methodological precision and meaningful data storytelling, our work is designed to be both analytically robust and genuinely transformative.

The successful SMART Data Analytics & AI Summit reflected this commitment—bringing together impactful research, critical insights, and a shared focus on data-driven solutions that matter.

A standout moment at the SMART Data Analytics & AI Summit—research mentored by Dr Khan combining rigorous frameworks, qu...
05/02/2026

A standout moment at the SMART Data Analytics & AI Summit—research mentored by Dr Khan combining rigorous frameworks, quantitative metrics, and insightful storytelling to drive meaningful understanding.

Excellence on display at the SMART Data Analytics & AI Summit—analytics research distinguished by depth, precision, and ...
05/02/2026

Excellence on display at the SMART Data Analytics & AI Summit—analytics research distinguished by depth, precision, and the seamless integration of metrics with narrative insight.

At the SMART Data Analytics & AI Summit, these analytics projects stood out for their methodological and theoretical rig...
05/02/2026

At the SMART Data Analytics & AI Summit, these analytics projects stood out for their methodological and theoretical rigor—brought to life through strong quantitative metrics and compelling data storytelling insights.

SMART Data Analytics and AI Summit 2026!Highlights from the SMART Summit: analytics projects showcasing exceptional rigo...
05/02/2026

SMART Data Analytics and AI Summit 2026!

Highlights from the SMART Summit: analytics projects showcasing exceptional rigor in methodology and theory, supported by robust quantitative analysis and impactful data storytelling.

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501, Schoonover Center, Ohio University
Athens, OH
45701

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