Davis Sensory Institute

Davis Sensory Institute DSI is a Sensory and Consumer Studies institute located near Downtown Davis. Apart from managing descriptive panels, we conduct taste tests in our lab.

"Like" us if you want to be notified of studies! We are a Sensory and Consumer Studies institute located near Downtown Davis. Apart from managing descriptive panels, we are constantly having sensory science studies going on. "Like" us if you want to be involved!

For the next two weeks, DSI will have a huge sale!!! Come get your Davis T-shirt for only $15!!946 Olive Drive Suite  #9
04/21/2022

For the next two weeks, DSI will have a huge sale!!! Come get your Davis T-shirt for only $15!!

946 Olive Drive Suite #9

We at DSI hope that you are all staying safe, practicing social distancing, and most importantly, washing your hands!Her...
05/04/2020

We at DSI hope that you are all staying safe, practicing social distancing, and most importantly, washing your hands!

Here are some tips:
- When possible, wash with hand soap as it more effective than sanitizers.
- Any hand soap, bar or liquid, will do! Antibacterial soaps are no more effective than regular soap.
- If you need to use a hand sanitizer, make sure it is at least 60% alcohol.

We routinely run focus groups and interviews during food, beverage and personal care studies. Our experienced moderators...
03/13/2020

We routinely run focus groups and interviews during food, beverage and personal care studies. Our experienced moderators and transcription staff provide a precise and efficient qualitative access to understanding consumers' likes, dislikes, needs and opinions on a variety of products.






The Davis Sensory Institute has a deep expertise in selecting, training, and retaining subjects for our descriptive anal...
02/24/2020

The Davis Sensory Institute has a deep expertise in selecting, training, and retaining subjects for our descriptive analysis panels. Descriptive panels can be established at DSI, with training and product evaluations taking place at our facility. We have also developed a unique expertise for Home Use Descriptive analysis panels. This has proven especially valuable for personal care products, where sample evaluations that can differ greatly between home and laboratory conditions (e.g., shampoo, night cream, body wash, or shaving).

With many colleges and universities in the area, the Greater Sacramento area has a significant number of residents who are employed in association with these institutions. Those who are not work in services such as education, healthcare, information technology, research and public service. This has given the Greater Sacramento area a significant proportion of educated professionals.







Discrimination testing constitutes more than half of many companies' sensory product research. It addresses a wide range...
02/17/2020

Discrimination testing constitutes more than half of many companies' sensory product research. It addresses a wide range of issues such as ingredient modification, supplier changes, new federal or state regulations, competitive benchmarking, and shelf-life.

Over many years of academic and applied research, the DSI has developed an advanced expertise in the field of discrimination testing. We have, for example, been involved in the development of the tetrad method and established the importance of Thurstonian modeling.

Using our knowledge and experience, we can make expert recommendations regarding methodology, power and samples size, maximizing the reliability of “similarity or difference” conclusions reached during discrimination testing.







The Davis Sensory Institute recruits respondents to evaluate test products under realistic usage conditions. Respondents...
02/14/2020

The Davis Sensory Institute recruits respondents to evaluate test products under realistic usage conditions. Respondents can pick up their samples at DSI, or products can be shipped to their homes. Always looking to optimize the data quality in our research, we recommend meeting the respondents at least once to establish rapport and explain the experimental procedure, which in turn lowers attrition and enhances the quality of the data collected.







The Davis Sensory Institute uses specifically designed sensory evaluation booths for sensory and consumer testing. This ...
02/10/2020

The Davis Sensory Institute uses specifically designed sensory evaluation booths for sensory and consumer testing. This provides controlled testing conditions resulting in bias-controlled respondent opinions. The DSI's commercial kitchen allows the handling of a wide variety of food-related projects.







@ Davis Sensory Institute

Happy holidays from Davis Sensory Institute!
12/19/2019

Happy holidays from Davis Sensory Institute!

Need a recipe to make for the holidays?  How about chocolate chip cookies! There are many ways to create this classic, y...
12/05/2019

Need a recipe to make for the holidays? How about chocolate chip cookies! There are many ways to create this classic, yet delicious treat. We found a recipe that utilizes a plant-based sweetener, stevia.

Stevioside is the name of the compound found in the leaves of the Stevia plant, native to Brazil, that gives the leaves its sweetness. Stevia is a zero-calorie sugar substitute with many health benefits including lowered blood pressure for those who have hypertension. Stevia also possesses antimicrobial properties that benefit oral health.

Recipe: https://www.stevia.com/2016/10/04/chocolate-chip-cookies/

Bake this easy and delicious chocolate chip cookies recipe with fewer calories and just the right amount of sweetness using a stevia-based sweetener.

Are you interested in dairy products? Davis Sensory Institute will be holding a dairy study on 11/18 (Monday) and 11/19 ...
11/02/2019

Are you interested in dairy products? Davis Sensory Institute will be holding a dairy study on 11/18 (Monday) and 11/19 (Tuesday). Fill in the questionnaire from the link or QR code to see if you qualified.

https://my.redjade.net/dsi/qualify/externalic2019

Do you enjoy tasting fruits, vegetables, dairy products, tea, and more? And do you want to keep up to date on our future...
08/01/2019

Do you enjoy tasting fruits, vegetables, dairy products, tea, and more? And do you want to keep up to date on our future food & beverage studies? Sign up for our database using the link below!

https://my.redjade.net/signup/dsidb

Address

946 Olive Drive, Unit 9
Davis, CA
95616

Opening Hours

Monday 10am - 6pm
Tuesday 10am - 6pm
Wednesday 10am - 6pm
Thursday 10am - 6pm
Friday 10am - 6pm

Telephone

+15303412160

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