09/04/2026
Olivia Webb, finance major, launched Lucy’s Loops with her sister, Lucy, then used $10,000 in CREATE seed funding to help scale the business for a summer of sold-out market days in her Wyoming hometown.
Olivia earned second place in the TCU – Texas Christian University CREATE Accelerator Program and is applying what she learned through the year-long experience to scale her venture. She used seed funding to purchase commercial equipment and supplies, secure required licenses, and hire six team members to scale production.
While Olivia gained corporate internship experience in Fort Worth, she partnered with her sister to manage daily operations in Wyoming while managing payroll, marketing, accounting, finance and business strategy remotely until she returned home to help close out the summer season.
The result: Lucy’s Loops grew sales revenue 42% year over year and sold out at every market day. Now that's how you take the dough to make more dough.
CREATE is a cross-campus accelerator that helps TCU students launch ventures through mentorship, funding, and hands-on entrepreneurial experience.
Through the Institute for Entrepreneurship and Innovation at TCU and TCU Office of Innovation and Commercialization, student founders like Olivia gain the skills, confidence, and experience needed to unleash their potential.
