Dana's Consulting

12/23/2016

I greatly appreciate the suggested changes, but I would like to state that this page is simply for a class project. I would like to gain followers because by doing this, I can have better data to create an analysis, but this is not a real business. This is a mock consulting page for a marketing class. - Dana

12/01/2016

This week we discuss being proactive and reactive about social media monitoring.

Social media monitoring is a great way to maintain a successful media channel as well as a positive brand position. By monitoring social...

11/27/2016

This week I talk about the fun side of advertising fashion!

Fashion trends are ever evolving. With evolving trends comes new ways to advertise them. The fashion industry has been producing fas...

10/27/2016

This week I ponder how social media marketing is integrated into traditional platforms.

10/27/2016

This article by Kyle Wong compares Snapchat to Instagram and discusses the advantages and disadvantages to both! http://ow.ly/3Odx305w2s9

Instagram Stories launched just a few weeks ago and already influencers are flocking to the platform. Like Snapchat, Instagram Stories allows users...

10/25/2016

Dana's Consulting is now using Hootsuite!

10/21/2016

During post season baseball, I noticed an interesting opportunity that not enough marketers seize!

With baseball in its playoff season comes new opportunities for advertisements. I love to people watch, and I even get to do that fro...

10/17/2016

Kevin Chen, a student at UC Berkeley, take a look at Instagram Stories. Could Instagram stories replace Snapchat, or will users find room for both?

With the announcement of Instagram Stories on August 2nd, 2016, many pondered the fate of Snapchat. After all, on the surface, Instagram Stories looks to be a near identical clone of Snapchat. With

10/14/2016

Kimberlee Morrison at AdWeek discusses 12 steps for successful social media marketing using an info-graphic to support her claims.

An infographic from Social Media Marketo outlines 12 crucial steps your business can take to set up for success.

10/13/2016

This week I discuss the basics to one of the most popular social media communication apps!

Back in 2011, a new form of communication was invented. Views of pictures or short videos that automatically deleted themselves became ...

10/11/2016

This article by Samantha Ferguson at Social Media Today offers interesting statistics about how users interact with companies and brands on social media.

Social media marketing can be great for creating an online brand presence and keeping in touch with your loyal customers. But how important is social media marketing really?

10/11/2016

Connect with us on Twitter!

The latest Tweets from Dana's Consulting (): "Check out our blog post about micro sites that companies use for advertising using HBO as an example. https://t.co/s2d81NCaBq"