06/24/2022
According to a study done by Columbia University Center on Sustainable Investment, there are approximately 12.5 million coffee producers in the world. The question still stands of just how important the ethics of coffee sourcing is.
For Bryan and Meg Jenkins, owners of Candid Coffee Co., finding an ethical coffee source was one of the hardest steps.
“Since it’s a commodity, a lot of coffee is presold. You think you can just buy them easily but it’s a lot more than that,” Bryan Jenkins said. “It’s about building a relationship with the farmers but, with a small business like us, it’s harder.”
The term “Fairtrade” refers to how companies and farmers are committed to ethical practices in regards to wage, treatment and environmental impact, according to Fairtrade International.
Read more to learn about the importance of ethical coffee sourcing and its value to farmers and everyone that touches the coffee beans. Link in bio!
By. Maria Teixeira