06/06/2026
The School of Communication at North-West University had a strong presence at the inaugural IAMCR Africa Regional Conference, with several lecturers presenting research across political communication, digital media, crisis communication, artificial intelligence, development communication, participatory media, and public discourse.
Among the presentations delivered by School colleagues were:
🎓 Dr Hannelie Otto and Prof Lynnette Fourie that examined whether political parties’ pages create meaningful opportunities for democratic participation and public engagement at the local government level in the JB Marks Municipality.
🎓 Dr Musara Lubombo presented his research on culture and political crisis communication: A socio-cultural reading of Zimbabwe’s Operation Restore Legacy.
🎓 Dr Chilombo Banda and Mr J Chuen’s presentation was titled: “ Tale of Two Campuses: A Comparative Study of Social Media’s Role in Shaping Student Voice and Movements at NWU and UFH”.
🎓 Mrs Soligah Solomons-Chambwera shared her ongoing PhD research on the potential and limits of appropriating generative AI in reporting natural disasters in South Africa, while Prof Carol Lesame examined how political leaders construct meaning and exercise power through presidential communication, using critical discourse analysis to examine political messaging and public communication.
Prof Fourie, furthermore, shared research soon appearing as a chapter in an upcoming book on crisis communication. The colleagues involved in penning the chapter include Prof Krishnamurthy Sriramesh (extraordinary professor in the School), Dr Elbe Kloppers, and Profs. Lucinda Sutton and Louise Bezuidenhout, Their chapter is titled: “Crisis communication in developing democracies: A socio-cultural perspective of the Fishrot case in Namibia.”
The conference also saw several School colleagues serving as session chairs, including Dr Hannelie Otto, Prof Lynnette Fourie, Prof Carol Lesame, Prof Lida Holtshausen, Dr Chilombo Banda, and Dr Musara Lubombo, contributing to scholarly dialogue across a range of communication research themes.