10/14/2026
On Friday, we welcomed Rebecca Coleman ‘98, CEO of We Are Social, to the Newhouse School. We Are Social is a global creative agency whose campaigns bring together social strategy, cultural insight and bold creative work. This was her first time back on campus since graduating, so it was exciting to see her experience all the new spaces and buildings, especially Newhouse 3!
We really put Rebecca to work while she was here. She had brunch with students, visited multiple classes (including my COM 107 course), recorded a podcast, met with our advertising faculty and gave a talk to a packed Hergenhan Auditorium as part of our Leaders in Communications series.
Rebecca has accomplished so much in the industry, and our students loved hearing her speak from experience about how social-first thinking is reshaping brand storytelling and driving culture today. Nowhere but Newhouse do students get this kind of access to visionaries like Rebecca, which helps them understand where the industry is heading and puts them in the best possible position to succeed.
Thank you to Rebecca for the visit and to Adam Peruta, director of advanced media management and interim chair of the advertising department, for moderating the Leaders in Communications lecture.
Photo Credit: Kyra Rubenstein