06/18/2026
Our “People Behind the Programs” series continues with James Wagner, MBA, marketing lecturer. 📚 With decades of experience leading iconic brands at Mattel, MGA Entertainment, and Razor Worldwide, James brings the real world into the classroom through live case studies, from revitalizing Hot Wheels to launching L.O.L. Surprise into a global phenomenon. 🚀
His teaching is rooted in action. Students don’t just learn theories, they apply them to real scenarios, make decisions with imperfect information, and unpack what actually works when the stakes are high. James is especially proud of leading teams to achieve what once seemed impossible, emphasizing that true success comes from trust and teamwork. 👏
He challenges students to stay relentlessly curious, prioritize learning over titles, and develop the critical thinking and leadership skills needed to create clarity and confidence in any situation. We are fortunate to have such an industry powerhouse on our faculty!
Read the full Q&A with James at https://tinyurl.com/4w88ntay